Points of Similarity in Ballistics and Fingerprints: So What?

Forensics and Law in Focus shared an article from the CBC that touched upon the number of points of similarity in ballistic comparisons. Yawn. We’ve been through points of similarity in the fingerprint world, and the same issues exist in ballistics.

Ballistics

Whether or not you believe forensic science is an oxymoron, ballistics analysis seeks to determine if a bullet (or casing) fired from a particular gun. It does this by firing a second bullet from the same gun, comparing the markings on the two bullets (or casings), and seeing if they match.

But Sara Gordon has a problem with the way these matches are determined.

“She…says there are no set standards for the minimum number of similarities needed to match bullets.”

Well, I have a problem with Gordon’s problem.

Because we’ve seen this before.

Let’s look at fingerprints

The fingerprint and friction ridge world employs a similar method. Except that instead of looking at metal markings, a computerized automated fingerprint identification system (or a forensic examiner) looks at the friction ridges and searches for minutiae. These are the points at which the friction ridges end, or bifurcate into two ridges.

Image from the U.S. National Institute of Standards and Technology.

The (really simplified) theory is that if you take a constellation of minutiae from one fingerprint, and a constellation from another fingerprint, and the constellations are the same, then the fingerprints came from the same finger.

So how do you determine if the fingerprints are the same?

Sara Gordon would love one method.

Edmond Locard enters the chat

Dr. Edmond Locard was a French forensic examiner who was active in Lyon in the early 20th century. Among other things, Locard worked with Alphonse Bertillon (yeah, that guy) and established Lyon’s crime investigation laboratory.

He also created the tripartite rule in 1914 for minutiae comparisons. David Doglietto summarizes it as follows:

“If more than 12 concurring points are present and the fingerprint is sharp, then certainty of identity is beyond debate….

“If 8 to 12 points are involved, then the case is borderline….

“If a limited number of characteristic points are present, the fingerprint cannot provide certainty for an identification, but only a presumption for identification, and only a presumption proportional to the number of points available and their clarity.”

Sounds clear cut, doesn’t it? 14 points of similarity and you’re certain. 7 points, nope.

But think about it.

  • What if you have 20 points of similarity (more than Locard’s 12), but have one glaring dissimilarity that cannot be explained by poor print quality? Locard or no Locard, that is NOT a match.
  • And what if your crime scene (latent) print sample is very small and you only have 7 matching minutiae (fewer than Locard’s 8)? The late Clarence Phillips loved to show this very example. Locard or no Locard, that is a match.

Phillips enjoyed a long career in forensics with the Federal Bureau of Investigation, Printrak, Motorola, MorphoTrak…and the International Association of Identification (past President, 1986-87).

The IAI enters the chat

Before Phillips’ Presidency, and because of the various concerns about the Locard method, the IAI convened a group in 1970 to study the matter. On August 1, 1973, the IAI issued a statement (PDF) which read in part as follows:

From Scribd.

“The International Association for Identification assembled in its 58th Annual Conference at Jack-son, Wyoming, this First Day of August, 1973, based upon a three-year study by its Standardization Committee, hereby states that no valid basis exists at this time for requiring that a pre-deter-mined minimum number of friction ridge charac. teristics must be present in two impressions in order to establish positive identification. The foregoing reference to friction ridge characteristics applies equally to fingerprints, palm prints, toe prints and sole prints of the human body.”

But the IAI’s determination had no effect on the laws in various countries. French and Italian courts require 16 matching points or the evidence is inadmissible.

In most other countries, present practice centers on a process (ACE-V) that admittedly has qualitative characteristics, but which is more accurate than the old 12-green 7-red system.

Back to ballistics

Returning to ballistics, if a minimum number of matching minutiae doesn’t work for friction ridges, why would it work for bullets and casings? The Death Penalty Information Center has published its concerns on the topic.

Nevertheless, consecutive matching striae is a thing.

Consecutive matching striae. From FIU.
Consecutive matching striae. From FIU.

“In three dimensional toolmarks when at least two different groups of at least three consecutive matching striae appear in the same relative position, or one group of six consecutive matching striae are in agreement in an evidence toolmark compared to a test toolmark. In two dimensional toolmarks when at least two groups of at least five consecutive matching striae appear in the same relative position, or one group of eight consecutive matching striae are in agreement in an evidence toolmark. For these criteria to apply, however, the possibility of subclass characteristics must be ruled out.”

The Association of Firearm and Toolmark Examiners (AFTE) permits a more qualitative analysis from its practitioners, “sufficient agreement”—a practice that concerns the Sara Gordons of the world.

But new methods are emerging.

“Modern practice adds a second layer: three-dimensional surface topography acquired by confocal or structured-light scanning, processed by the Congruent Matching Cells (CMC) algorithm to produce a quantitative comparison score that supplements the optical examination. The scoring output, when converted to a likelihood ratio under the Algorithmic Comparison Score (ACS) framework, meets the ENFSI evidential-weight reporting standard now required in several European jurisdictions.”

Reaching New Heights With An M Shaped Polymath

Can an M-shaped polymath help your firm? Ask me.

Dash, T, Pi, M, and More

Do you have broad knowledge, deep knowledge, or both?

Knowledge can be categorized into several buckets.

M shaped polymath, and other shapes.
Google Gemini.
  • Dash shaped. Like the — dash symbol, this professional has broad knowledge of multiple disciplines. However, they do not have deep expertise in any of them.
  • T shaped. Unlike the dash shaped professional, the T shaped professional does additionally offer deep expertise in one specialty.
  • Pi shaped. If you look at the Greek symbol π, you see two vertical elements below the horizontal one. This indicates that the pi shaped professional offers broad knowledge plus deep expertise in TWO specialties.
  • M shaped. This isn’t perfect, but the letter M has three points. (Ignore the fact that two are at the top and one at the bottom.) So imagine the three points indicate three specialties.
  • Comb shaped. Reserved for the Benjamin Franklins of the world who create governments, fly kites, manage fire and postal departments, write humorous text, and raise hell.

I won’t get into comb shaped professionals here, but when you can get a hold of an M shaped professional, it’s like getting three experts for the price of one.

Professional in what?

M shaped.
M shaped. Google Gemini.

But what type of M shaped professional are we talking about?

An M shaped accountant can guide your firm through the intricacies of accounting.

An M shaped engineer can roll with the frequent changes in engineering, not becoming obsolete like your expert C programmer.

An M shaped marketer can handle anything from demand generation to analyst relations to social media.

And an M shaped product marketer can deep dive into three (or more) parts of product marketing, including positioning/messaging, market/product/competitor strategic analysis, go-to-market and sales enablement, and pricing/packaging.

Why I am not just an M shaped product marketer

M shaped product marketer plus.
M shaped what? Google Gemini.

I am M shaped, but I am not an M shaped product marketer.

Perhaps you’ve seen my statement that I am a CPA, but not a CPA.

I’m a CPA, not a CPA.

In the wildebeest-populated Bredemarket world, the A in CPA stands for Analysis. The strategic stuff, including the aforementioned market, product, and competitive analysis. In other words, the stuff that can drive your firm to accomplish actionable innovation.

Impossible?

The C in CPA stands for Content. Messaging content. Go-to-market content. Sales enablement content. Whatever type of content you need.

22 types of content.

(Yeah, that’s an old style video, but it works.)

Well, that’s two, but what about the third? That thing that a product marketer should not do because it is not product marketing? The 4 Ps include product, price, place, and promotion.

The P that makes me an M shaped polymath

M shaped polymath
M shaped polymath. Google Gemini.

Before I became a product marketer, and before I became a product manager, I entered the biometric industry as a proposal writer. Taking procurement officer names and speaking Shipley.

I was a proposal writer at Printrak until I moved left on the Shipley scale and became a product manager.

When Sagem Morpho and Motorola’s Biometric Business Unit combined to form MorphoTrak, I ended up back in Proposals as a proposal manager. (Where I performed a critically important go-to-market effort, but that’s another story.)

When I started Bredemarket, some of my most lucrative work was proposal work for SMA: The Program Lifecycle Company (got the new branding in!) and other Bredemarket clients.

Then when I joined Incode as a Senior Product Marketing Manager, I was performing all sorts of tasks outside the traditional PMM bounds, including a bunch of proposal writing.

When I returned to Bredemarket full time I returned to some proposal work here and there, including some big wins that I still can’t talk about yet.

To learn more, see “Bredemarket and Proposal Services.”

Where does that leave me? And you?

Not everyone has used all my capabilities to their fullest.

  • SMA: The Program Lifecycle Company never used my content or analysis skills.
  • Many of my clients only used me for content.

But some of my clients used me for both content and proposals, while others engaged me for the full content-proposal-analysis triple play.

CPA is M shaped.
Google Gemini.

And they benefited in many ways, including millions of dollars in revenue, from my polymath expertise.

Perhaps I can benefit you. Although, unlike Benjamin Franklin, I can’t form a government. (But I can write a pretty mean process.)

To explore how we can work together, book a complimentary meeting with me.

Who I Was

I was, and am, a writer. Regardless of my job title, or lack thereof, I have always written.

With the exception of my first jobs as a paperboy and a library assistant, every one of my positions has required some level of writing. Articles for my college newspaper. User manuals. Zines (in my previous brief foray into business, Gresham Press.) Requests for proposals. Responses to requests for proposal. Marketing requirements documents. And other documents.

And when I wasn’t getting paid to write, I was writing for free. A college dorm newspaper, the Eastport Enquirer. Nearly a dozen personal blogs since 2003, a few of which are still running. Professional blogs. 

I guess I was, and am, a “you can pry my keyboard out of my cold dead hands” type.

By June 2020 I had amassed 25 years at IDEMIA and its corporate predecessors. I marked the anniversary on LinkedIn:

“The exact date (which I still need to find) occurred some time in the month of June, 1995, when I officially became an employee of Printrak. (I was a contractor from October 1994 to June 1995.)

“So I’ve spent a quarter century working for Printrak and its successor companies – Motorola (pre Solutions), MorphoTrak, and IDEMIA (and some interim temporary company names here and there).

“During that quarter century, I’ve moved from working with 500 ppi fingerprints stored and accessed via Digital UNIX computers in police stations, to working with a variety of biometrics and document types stored and accessed via everything from smartphones to government cloud facilities, accessed by users as varied as police officers and people attending sporting events – well, when we actually have sporting events that people can attend…

“It’s been a valuable quarter century.”

That reference “actually have sporting events” was a reminder that in June 2020 I was still temporarily (since March) working from my house in Ontario rather than IDEMIA’s office in Anaheim. COVID was still a worldwide pandemic, and the only sporting event I had seen was 20+ year old video of the Chicago Bulls winning Michael Jordan’s “last dance.”

By July 2020…my story had changed.

But I still was, and am, a writer.

Including a writer of case studies. Click on the picture to learn more.

Philmoco Biometric Consulting: Arkansas Fingerprint Expertise

It’s true that most of your independent consultants aren’t newcomers in their industries. (If they are newcomers, they aren’t any good.)

That’s certainly the case with Phillip Moore’s latest endeavor, Philmoco Biometric Consulting. He has worked with fingerprints for decades.

I worked with Phil after Safran acquired Motorola’s “Printrak” biometric business unit and merged it with Sagem Morpho to create MorphoTrak. (He came from Sagem Morpho, I from Printrak.) Oddly enough, we primarily worked on driver’s license proposals together (which was actually the domain of our chief competitor, Safran’s own MorphoTrust).

Before Sagem Morpho and MorphoTrak, Phil worked for NEC, Crossmatch, Smith Heimann Biometrics, and Identix. After MorphoTrak, Phil worked for Fulcrum Biometrics and other fingerprint firms.

So he knows fingerprints.

And now he’s dispensing his expertise on his own terms…to a specific geographic audience.

“I help Arkansas organizations understand fingerprinting requirements, workflows, and equipment needed to offer compliant fingerprinting services.”

Compliant with what? Compliant with requirements to submit fingerprints to the U.S. Federal Bureau of Investigation’s Next Generation Identification (NGI) system and not having them get rejected.

So if you’re performing fingerprinting in Arkansas, Phil’s your expert. Reach him via Facebook.

The Reality of Sales Enablement

Whenever product marketers create materials for others—whether for external or internal audiences—they need a feedback loop to ensure the audiences can, and will, use the materials.

Google Gemini.

Those who know me know that I am drawn to complexity like a moth to a candle, and constantly have to resist the urge to detail.

  • My draft 0.5s that go through severe cutting before anyone sees draft 1.0.
  • My Incode team’s 80+ “battlecards” that were four pages long.

Regarding the latter, I should have learned the lesson from my MorphoTrak days. I was creating sales playbooks for one of our products that were much more than four pages long. Detailed playbooks that went into detail about the product, the market, the competitors, and everything else.

Sales did NOT like them. I was told the truth about HOW salespeople would use these playbooks.

“I will glance at your playbook five minutes before meeting with a prospect.”

I could wish upon a star that the salespeople would spend four hours in intense study, but just because I wish for it doesn’t mean it is going to happen.

Now I wish…that my Incode battlecards had been shorter.

Toss Over the Wall, Or Embed a Partner?

Both product marketing consultants and product marketing employees alike don’t always see the results of the content they create.

But there’s a definite difference between the visibility of external-facing content and internal-facing content.

I’ve created both types of content, both at Bredemarket and as a corporate employee. And I’ve seen this difference.

  • External-facing content is usually visible to its creator. When I wrote a blog post for Incode, or when I write an article or newsletter for a Bredemarket client, by definition I can see the final result. The exceptions to this are unusual and rare.
  • The visibility of internal-facing content varies, with employees seeing more internal facing content then consultants. When I prepared the internal presentation “How MorphoTrust Came To Be” for my department at MorphoTrak I obviously saw it. But if I prepare snippets to incorporate into an internal presentation for a Bredemarket client, I may or may not see the final result.
Google Gemini.

In many cases, consultants toss their content over a virtual wall, where the client does with it what they will. After all, they paid for the content and can do what they want.

What if you need a partner?

But what if a client requires someone who is more integrated into the company’s operations? Or embedded into the company?

This is why I offer the Bredemarket 4444 Partner Retainer, if you need to embed me into your operations while still providing you with budget predictability.

By Staff Sgt. Michael L. Casteel – [1], Public Domain, https://commons.wikimedia.org/w/index.php?curid=2407244

If you elect to contract with Bredemarket as an embedded partner in your organization via the Bredemarket 4444 Partner Retainer, then:

  • Bredemarket can create any content you need—blogs, case studies / testimonials, data sheets, e-books, proposals, social media posts / Xs (or whatever tweets are called today), white papers, or anything—within the hours alloted in the partner retainer contract.
  • The length is at your discretion. 288 characters? I’m on it. 50 pages? I’m on it.
  • How do you want to handle kickoffs, reviews, and status calls? It’s entirely up to you.

How does the Bredemarket 4444 Partner Retainer work?

  • Prepaid base hours: The partner retainer contract between you and Bredemarket specifies the maximum number of hours for the following calendar month. This provides predictable costs, and maximum flexibility in how you use Bredemarket to create your content.
  • Additional hours: Any additional hours above the maximum are billed at Bredemarket’s standard hourly rate.
  • Deliverable format: Unless agreed otherwise in advance, Microsoft Word docx including callouts, hyperlinks, key words, hashtags.

If this interests you, schedule a free meeting with me to discuss your needs.

Unless you’d rather drive a truck.

Google Gemini.

Remember Hygiene?

When I first worked with (then) MorphoTrak’s MorphoWave in the mid-2010s, speed and convenience were the selling points.

A few years later, hygiene was all the rage for (now) IDEMIA and other companies.

As COVID recedes (for now), speed and convenience take center stage again.

Grok.

Reminder to marketing leaders: if you need Bredemarket’s content-proposal-analysis help, book a meeting at https://bredemarket.com/mark/

Reducing Biometric Marketing Internal Bias By Using Bredemarket

Identity/biometric marketing leaders continuously talk about how their companies have reduced bias in their products. But have they reduced bias in their own marketing to ensure it resonates with prospects?

I recently talked about the problem of internal bias:

“Marketers are driven to accentuate the positive about their companies. Perhaps the company has a charismatic founder who repeatedly emphasizes how ‘insanely great’ his company is and who talked about ‘bozos.’ (Yeah, there was a guy who did both of those.) 

“And since marketers are often mandated to create both external and internal sales enablement content, their view of their own company and their own product is colored.”

Let’s look at two examples of biometric marketing internal bias…and how to overcome it.

Google Gemini.

Internal bias at Company A

  • Company A does not participate in the U.S. National Institute of Standards and Technology (NIST) Face Recognition Technology Evaluation (FRTE) for technical reasons. 
  • As a result, the company’s marketing machine constantly discredits NIST FRTE, and the company culture is permeated with a “NIST is stupid” mentality. 
  • All well and good…until it runs into that one prospect who asks, “Why are you scared to measure yourself against the competition? Does your algorithm suck that bad?”

Internal bias at Company B

  • Company B, on the other hand, participates in FRTE, FATE, FRIF (previously FpVTE), and every other NIST test imaginable. 
  • This company’s marketing machine declares its superiority as a top tier biometric vendor, supported by outside independent evidence. 
  • All well and good…until it runs into that one prospect who declares, “That’s just federal government test data. How will you perform in our benchmark using our real data and real computers?”

Internal bias at Bredemarket 

Well, I have my admittedly biased solution to prevent companies from tumbling into groupthink, drinking of Kool-Aid, and market irrelevance.

Contract with an outside biometric product marketing expert. (I just happen to know one…me.)

Google Gemini.

I haven’t spent 30 years immersed in your insular culture. I’ve heard all the marketing-speak from different companies, and I’ve written the marketing-speak for nearly two dozen of them. I can ensure that your content resonates with your external customers and prospects, not only with your employees.

All well and good…until…

Reducing internal bias at Bredemarket 

“But John, what about your own biases? IDEMIA, Motorola, Incode, and other employers paid you for 25 years! You probably have an established process that you use to prepare andouillette at home, based upon a recipe from 2019!”

Google Gemini.

I don’t…but point taken. So how do I minimize my own biases?

My breadth of experience lessens the biases from my past. Look at my market-speak from 1994 to 2023, in order:

  • We are Printrak, a nimble private company that will dominate AFIS with our client-server solution.
  • We are Printrak (stock symbol AFIS) a well-funded public company that will dominate AFIS, mugshot, computer aided dispatch, and microfiche.
  • We are Motorolans, and our multi-tier Digital Justice Solution has a superior architecture to that of Sagem Morpho and others.
  • We are MorphoTrak, bringing together the best technologies from MetaMorpho and Printrak BIS, plus superior French technology for secure credentials and road safety…unencumbered by the baggage that weighs down MorphoTrust.
  • We are IDEMIA North America, bringing together the best technologies from MorphoTrust and MorphoTrak for ABIS, driver’s licenses, and enrollment, coupled with the resources from the rest of IDEMIA, a combined unbreakable force.
  • We are Incode, not weighed down with the baggage of the old dinosaurs, and certainly not a participant in the surveillance market.

Add all the different messaging of Bredemarket’s clients, plus my continuous improvement (hello MOTO) of my capabilities, and I will ensure that my content, proposals, and analysis does not trap you in a dead end.

Reducing internal bias at your company 

Are you ready to elevate your company with the outside perspective of a biometric product marketing expert?

Let’s talk (a free meeting). You explain, I ask questions, we agree on a plan, and then I act.

Schedule a meeting at https://bredemarket.com/mark/

The Most Significant Acquisitions in Biometrics…in 2002 and 2004. (Hang on to your seats.)

(Imagen 4)

What a difference a few years makes.

Identix plus Visionics (plus Digital Biometrics)

Back in 2002, when I was an automated fingerprint identification system (AFIS) product manager at Motorola, another fingerprint company, Identix, made an announcement.

“Identix Inc. and Visionics Corp. announce a strategic merger of equals in an all-stock transaction valued at approximately $600 million.”

The word “synergy” was tossed about, justifiably. You see, while Identix had a long history with fingerprints, Visionics had a long history with facial recognition. So the new combined company would offer both fingerprint and face biometrics, something new for the time. So new that Visionics’ chairman and CEO, Dr. Joseph Atick, made the following statement:

“I believe this merger of equals is one of the most significant events in the history of the biometrics industry to date.”

One little footnote: the acquisition brought fingerprint provider Identix and its chief competitor Digital Biometrics into the same company, since Visionics had acquired Digital Biometrics in 2001.

Viisage plus TDT

Let’s, um, face it: the combined company (known as Identix) was positioned well against Visionics’ chief competitor, a company called Viisage.

But Viisage had plans of its own. Just two years later, it announced its own acquisition:

“In February, it bought Trans Digital Technologies (TDT), which supplies the digital printing system for U.S. passports, for $50 million in cash and stock. Last year, the Arlington, Va.-based TDT landed a five-year, $65 million contract extension with the U.S. State Department for the passport system.”

Which prompted Bernard Bailey, Viisage’s president and CEO, to declare that the acquisition of TDT was:

“…the single most important transformational event in Viisages history.”

So who was the true visionary: Atick, or Bailey? Or maybe someone else we haven’t mentioned yet?

Identix and Viisage…and all the other companies

While Identix and Visionics had some pretty significant components, neither could claim to be a true identity leader. Both companies not only had to compete against the traditional AFIS providers including Sagem Morpho and Motorola, but also against other identity providers. Take Digimarc, which beefed itself up considerably by acquiring Polaroid’s driver’s license business in 2001.

So by 2004, my Motorola “Biometric Business Unit” was competing against a bunch of companies, including:

  • One of our traditional AFIS competitors, Sagem Morpho.
  • Identix, including Visionics and Digital Biometrics.
  • Viisage, including Trans Digital Technologies.
  • Digimarc’s driver’s license business.

You know how this ended

Imagen 4.

Several years later, after several mergers (including the one that combined Identix and Viisage to form L-1 Identity Solutions, driven by Robert LaPenta’s L-1 Investment Partners who invested in Viisage), all of these companies would become part of the French aerospace company Safran.

  • Sagem Morpho and Motorola’s Biometric Business Unit would be a Safran subsidiary called MorphoTrak (with some international pieces tossed over into a division that would subsequently be renamed Morpho).
  • The others (L-1 plus Digimarc’s driver’s license business, acquired in 2008) would be a Safran subsidiary called MorphoTrust.

Until Safran sold ALL of Morpho, including MorphoTrak and MorphoTrust, to the company that eventually became IDEMIA.