The Really Big Bunch and Facial Recognition in 2024

CC0, https://commons.wikimedia.org/wiki/File:AAAMM_Big_Tech.svg

Are the Big 3 ID facing a threat from a member of the Really Big Bunch (a/k/a FAANG)? Maybe…maybe not.

Amazon Rekognition and HID Global

According to Biometric Update:

HID Global has teamed up with Amazon Web Services to enhance biometric face imaging capabilities by utilizing the Amazon Rekognition computer vision cloud service on its U.ARE.U camera system.

HID Global has previously used Paravision technology for this device. I don’t know how the Amazon agreement affects this.

And I also don’t know whether HID Global will be prevented from providing the U.ARE.U face product to law enforcement, given Amazon’s 2020-2021 ban on law enforcement use of Amazon Rekognition’s face capabilities.

Amazon Rekognition and the FBI

Especially since Fedscoop revealed in January that the FBI was in the “initiation” phase of using Amazon Rekognition. Neither Amazon nor the FBI would say whether facial recognition was part of the deal.

Why is this significant? Because, as I said before:

If Alphabet or Amazon reverse their current reluctance to market their biometric offerings to governments, the entire landscape could change again.

If they wished, Alphabet, Amazon, and the other tech powers could shut IDEMIA, NEC, and Thales completely out of the biometric business with a minimal (to them) investment. If you’re familiar with SWOT analyses, this definitely falls into the “threat” category.

But the Really Big Bunch still fear public reaction to any so-called “police state” involvement.

It’s Medicare Fraud Prevention Week

Signing the Medicare amendment (July 30, 1965). By White House Press Office. Public Domain, https://commons.wikimedia.org/w/index.php?curid=1394392.

The FBI and others are letting us know that June 3 through June 9 is Medicare Fraud Prevention Week. Pro Seniors:

Fraud costs Medicare an estimated $60 billion per year. It costs Medicare beneficiaries in time, stress, their medical identities, and potentially their health. It costs families, friends, and caregivers in worry and lost work when helping their loved ones recover from falling victim to Medicare fraud.

Of course my primary interest in the topic is ensuring that only the proper people can access Medicare data, preferably through a robust method of identity verification that uses multiple factors.

Not multiple modalities, especially ones that are well-known such as your Social Security Number and your mother’s maiden name.

Multiple factors, such as your government-issued driver’s license, your biometrics, and your geolocation.

For more information, see what these vendors are saying about using biometrics to counter healthcare fraud attempts.

It’s My Birthday Too, Yeah

Here’s what I said:

Basically, the difference between “recognition” and “analysis” in this context is that recognition identifies an individual, while analysis identifies a characteristic of an individual….The age of a person is another example of analysis. In and of itself an age cannot identify an individual, since around 385,000 people are born every day. Even with lower birth rates when YOU were born, there are tens or hundreds of thousands of people who share your birthday.

Here’s what ilovemyqa said on Instagram:

Enter your age. 17. User with this age already exists.
From https://www.instagram.com/p/C7qb5S9p8Tc/?igsh=MzRlODBiNWFlZA==.

The Why, How, and What on NIST Age Estimation Testing

(Part of the biometric product marketing expert series)

Normal people look forward to the latest album or movie. A biometric product marketing expert instead looks forward to an inaugural test report from the National Institute of Standards and Technology (NIST) on age estimation and verification using faces.

Waiting

I’ve been waiting for this report for months now (since I initially mentioned it in July 2023), and in April NIST announced it would be available in the next few weeks.

NIST news release

Yesterday I learned of the report’s public availability via a NIST news release.

A new study from the National Institute of Standards and Technology (NIST) evaluates the performance of software that estimates a person’s age based on the physical characteristics evident in a photo of their face. Such age estimation and verification (AEV) software might be used as a gatekeeper for activities that have an age restriction, such as purchasing alcohol or accessing mature content online….

The new study is NIST’s first foray into AEV evaluation in a decade and kicks off a new, long-term effort by the agency to perform frequent, regular tests of the technology. NIST last evaluated AEV software in 2014….

(The new test) asked the algorithms to specify whether the person in the photo was over the age of 21.

Well, sort of. We’ll get to that later.

Current AEV results

I was in the middle of a client project on Thursday and didn’t have time to read the detailed report, but I did have a second to look at the current results. Like other ongoing tests, NIST will update the age estimation and verification (AEV) results as these six vendors (and others) submit new algorithms.

From https://pages.nist.gov/frvt/html/frvt_age_estimation.html as of May 31, 2024. Subject to change.

This post looks at my three favorite questions:

Why NIST tests age estimation

Why does NIST test age estmation, or anything else?

The Information Technology Laboratory and its Information Access Division

NIST campus, Gaithersburg MD. From https://www.nist.gov/ofpm/historic-preservation-nist/gaithersburg-campus. I visited it once, when Safran’s acquisition of Motorola’s biometric business was awaiting government approval. I may or may not have spoken to a Sagem Morpho employee at this meeting, even though I wasn’t supposed to in case the deal fell through.

One of NIST’s six research laboratories is its Information Technology Laboratory (ITL), charged “to cultivate trust in information technology (IT) and metrology.” Since NIST is part of the U.S. Department of Commerce, Americans (and others) who rely on information technology need an unbiased source on the accuracy and validity of this technology. NIST cultivates trust by a myriad of independent tests.

Some of those tests are carried out by one of ITL’s six divisions, the Information Access Division (IAD). This division focuses on “human action, behavior, characteristics and communication.”

The difference between FRTE and FATE

While there is a lot of IAD “characteristics” work that excites biometric folks, including ANSI/NIST standard work, contactless fingerprint capture, the Fingerprint Vendor Technology Evaluation (ugh), and other topics, we’re going to focus on our new favorite acronyms, FRTE (Face Recognition Technology Evaluation) and FATE (Face Analysis Technology Evaluation). If these acronyms are new to you, I talked about them last August (and the deprecation of the old FRVT acronym).

Basically, the difference between “recognition” and “analysis” in this context is that recognition identifies an individual, while analysis identifies a characteristic of an individual. So the infamous “Gender Shades” study, which tested the performance of three algorithms in identifying people’s sex and race, is an example of analysis.

Age analysis

The age of a person is another example of analysis. In and of itself an age cannot identify an individual, since around 385,000 people are born every day. Even with lower birth rates when YOU were born, there are tens or hundreds of thousands of people who share your birthday.

They say it’s your birthday. It’s my birthday too, yeah. From https://www.youtube.com/watch?v=fkZ9sT-z13I. Paul’s original band never filmed a promotional video for this song.

And your age matters in the situations I mentioned above. Even when marijuana is legal in your state, you can’t sell it to a four year old. And that four year old can’t (or shouldn’t) sign up for Facebook either.

You can check a person’s ID, but that takes time and only works when a person has an ID. The only IDs that a four year old has are their passport (for the few who have one) and their birth certificate (which is non-standard from county to county and thus difficult to verify). And not even all adults have IDs, especially in third world countries.

Self-testing

So companies like Yoti developed age estimation solutions that didn’t rely on government-issued identity documents. The companies tested their performance and accuracy themselves (see the PDF of Yoti’s March 2023 white paper here). However, there are two drawbacks to this:

  • While I am certain that Yoti wouldn’t pull any shenanigans, results from a self-test always engender doubt. Is the tester truly honest about its testing? Does it (intentionally or unintentionally) gloss over things that should be tested? After all, the purpose of a white paper is for a vendor to present facts that lead a prospect to buy a vendor’s solution.
  • Even with Yoti’s self tests, it did not have the ability (or the legal permission) to test the accuracy of its age estimation competitors.

How NIST tests age estimation

Enter NIST, where the scientists took a break from meterological testing or whatever to conduct an independent test. NIST asked vendors to participate in a test in which NIST personnel would run the test on NIST’s computers, using NIST’s data. This prevented the vendors from skewing the results; they handed their algorithms to NIST and waited several months for NIST to tell them how they did.

I won’t go into it here, but it’s worth noting that a NIST test is just a test, and test results may not be the same when you implement a vendor’s age estimation solution on CUSTOMER computers with CUSTOMER data.

The NIST internal report I awaited

NOW let’s turn to the actual report, NIST IR 8525 “Face Analysis Technology Evaluation: Age Estimation and Verification.”

NIST needed a set of common data to test the vendor algorithms, so it used “around eleven million photos drawn from four operational repositories: immigration visas, arrest mugshots, border crossings, and immigration office photos.” (These were provided by the U.S. Departments of Homeland Security and Justice.) All of these photos include the actual ages of the persons (although mugshots only include the year of birth, not the date of birth), and some include sex and country-of-birth information.

For each algorithm and each dataset, NIST recorded the mean absolute error (MAE), which is the mean number of years between the algorithm’s estimate age and the actual age. NIST also recorded other error measurements, and for certain tests (such as a test of whether or not a person is 17 years old) the false positive rate (FPR).

The challenge with the methodology

Many of the tests used a “Challenge-T” policy, such as “Challenge 25.” In other words, the test doesn’t estimate whether a person IS a particular age, but whether a person is WELL ABOVE a particular age. Here’s how NIST describes it:

For restricted-age applications such as alcohol purchase, a Challenge-T policy accepts people with age estimated at or above T but requires additional age assurance checks on anyone assessed to have age below T.

So if you have to be 21 to access a good or service, the algorithm doesn’t estimate if you are over 21. Instead, it estimates whether you are over 25. If the algorithm thinks you’re over 25, you’re good to go. If it thinks you’re 24, pull out your ID card.

And if you want to be more accurate, raise the challenge age from 25 to 28.

NIST admits that this procedure results in a “tradeoff between protecting young people and inconveniencing older subjects” (where “older” is someone who is above the legal age but below the challenge age).

NIST also performed a variety of demographic tests that I won’t go into here.

What the NIST age estimation test says

OK, forget about all that. Let’s dig into the results.

Which algorithm is the best for age estimation?

It depends.

I’ve covered this before with regard to facial recognition. Because NIST conducts so many different tests, a vendor can turn to any single test in which it placed first and declare it is the best vendor.

So depending upon the test, the best age estimation vendor (based upon accuracy and or resource usage) may be Dermalog, or Incode, or ROC (formerly Rank One Computing), or Unissey, or Yoti. Just look for that “(1)” superscript.

From https://pages.nist.gov/frvt/html/frvt_age_estimation.html as of May 31, 2024. Subject to change.

You read that right. Out of the 6 vendors, 5 are the best. And if you massage the data enough you can probably argue that Neurotechnology is the best also.

So if I were writing for one of these vendors, I’d argue that the vendor placed first in Subtest X, Subtest X is obviously the most important one in the entire test, and all the other ones are meaningless.

But the truth is what NIST said in its news release: there is no single standout algorithm. Different algorithms perform better based upon the sex or national origin of the people. Again, you can read the report for detailed results here.

What the report didn’t measure

NIST always clarifies what it did and didn’t test. In addition to the aforementioned caveat that this was a test environment that will differ from your operational environment, NIST provided some other comments.

The report excludes performance measured in interactive sessions, in which a person can cooperatively present and re-present to a camera. It does not measure accuracy effects related to disguises, cosmetics, or other presentation attacks. It does not address policy nor recommend AV thresholds as these differ across applications and jurisdictions.

Of course NIST is just starting this study, and could address some of these things in later studies. For example, its ongoing facial recognition accuracy tests never looked at the use case of people wearing masks until after COVID arrived and that test suddenly became important.

What about 22 year olds?

As noted above, the test used a Challenge 25 or Challenge 28 model which measured whether a person who needed to be 21 appeared to be 25 or 28 years old. This makes sense when current age estimation technology measures MAE in years, not days. NIST calculated the “inconvenience” to 21-25 (or 28) year olds affected by this method.

What about 13 year olds?

While a lot of attention is paid to the use cases for 21 year olds (buying booze) and 18 year olds (viewing porn), states and localities have also paid a lot of attention to the use cases for 13 year olds (signing up for social media). In fact, some legislators are less concerned about a 20 year old buying a beer than a 12 year old receiving text messages from a Meta user.

By Adrian Pingstone – Transferred from en.wikipedia, Public Domain, https://commons.wikimedia.org/w/index.php?curid=112727.

NIST tests for these in the “child online safety” tests, particularly these two:

  • Age < 13 – False Positive Rates (FPR) are proportions of subjects aged below 13 but whose age is estimated from 13 to 16 (below 17).
  • Age ≥ 17 – False Positive Rates (FPR) are proportions of subjects aged 17 or older but whose age is estimated from 13 to 16.

However, the visa database is the only one that includes data of individuals with actual ages below age 13. The youngest ages in the other datasets are 14, or 18, or even 21, rendering them useless for the child online safety tests.

Why NIST researchers are great researchers

The mark of a great researcher is their ability to continue to get funding for their research, which is why so many scientific papers conclude with the statement “further study is needed.”

Here’s how NIST stated it:

Future work: The FATE AEV evaluation remains open, so we will continue to evaluate and report on newly submitted prototypes. In future reports we will: evaluate performance of implementations that can exploit having a prior known-age reference photo of a subject (see our API); consider whether video clips afford improved accuracy over still photographs; and extend demographic and quality analyses.

Translation: if Congress doesn’t continue to give NIST money, then high school students will get drunk or high, young teens will view porn, and kids will encounter fraudsters on Facebook. It’s up to you, Congress.

Don’t Misuse Facial Recognition Technology

From https://www.biometricupdate.com/202405/facewatch-met-police-face-lawsuits-after-facial-recognition-misidentification.

From Biometric Update:

Biometric security company Facewatch…is facing a lawsuit after its system wrongly flagged a 19-year-old girl as a shoplifter….(The girl) was shopping at Home Bargains in Manchester in February when staff confronted her and threw her out of the store…..’I have never stolen in my life and so I was confused, upset and humiliated to be labeled as a criminal in front of a whole shop of people,’ she said in a statement.

While Big Brother Watch and others are using this story to conclude that facial recognition is evil and no one should ever use it, the problem isn’t the technology. The problem is when the technology is misused.

  • Were the Home Bargains staff trained in forensic face examination, so that they could confirm that the customer was the shoplifter? I doubt it.
  • Even if they were forensically trained, did the Home Bargains staff follow accepted practices and use the face recognition results ONLY as an investigative lead, and seek other corroborating evidence to identify the girl as a shoplifter? I doubt it.

Again, the problem is NOT the technology. The problem is MISUSE of the technology—by this English store, by a certain chain of U.S. stores, and even by U.S. police agencies who fail to use facial recognition results solely as an investigative lead.

A prospect approached me some time ago to have Bredemarket help tell this story. However, the prospect has delayed moving forward with the project, and so their story has not yet been told.

Does YOUR firm have a story that you have failed to tell?

Face Your Emotions

Sixteen faces expressing the human passions. Coloured engraving by J. Pass, 1821, after C. Le Brun. CC BY 4.0. https://commons.wikimedia.org/wiki/File:Sixteen_faces_expressing_the_human_passions.Wellcome_L0068375(cropped).jpg

How should you react to my content marketing? And why?

I was contemplating (in a sage-like manner) the emotions I may want people to feel after they read a piece of my content.

The problem statement should inspire one or more negative emotions.

Perhaps FEAR.

Perhaps ANGER.

Likewise, the solution and/or the results statements should inspire one or more positive emotions.

Perhaps COMFORT.

Perhaps EMPOWERMENT.

Then I realized that the four words I selected formed the acronym “face.”

I think I can remember that.

Now I just need acronyms I can apply to the other six questions.

Those will empower ME.

What is Your Biometric Firm’s BIPA Product Marketing Story?

(Part of the biometric product marketing expert series)

If your biometric firm conducts business in the United States, then your biometric firm probably conducts business in Illinois.

(With some exceptions.)

Your firm and your customers are impacted by Illinois’ Biometric Information Privacy Act, or BIPA.

Including requirements for consumer consent for use of biometrics.

And heavy fines (currently VERY heavy fines) if you don’t obtain that consent.

What is your firm telling your customers about BIPA?

Bredemarket has mentioned BIPA several times in the Bredemarket blog.

But what has YOUR firm said about BIPA?

And if your firm has said nothing about BIPA, why not?

Perhaps the biometric product marketing expert can ensure that your product is marketed properly in Illlinois.

Contact Bredemarket before it’s too late.

From https://www.instagram.com/p/C7ZWA9NxUur/.

Positioning, Messaging, and Your Facial Recognition Product Marketing

(Part of the biometric product marketing expert series)

By Original: Jack Ver at Dutch Wikipedia Vector: Ponor – Own work based on: Plaatsvector.png by Jack Ver at Dutch Wikipedia, CC BY-SA 4.0, https://commons.wikimedia.org/w/index.php?curid=95477901.

When marketing your facial recognition product (or any product), you need to pay attention to your positioning and messaging. This includes developing the answers to why, how, and what questions. But your positioning and your resulting messaging are deeply influenced by the characteristics of your product.

If facial recognition is your only modality

There are hundreds of facial recognition products on the market that are used for identity verification, authentication, crime solving (but ONLY as an investigative lead), and other purposes.

Some of these solutions ONLY use face as a biometric modality. Others use additional biometric modalities.

From Sandeep Kumar, A. Sony, Rahul Hooda, Yashpal Singh, in Journal of Advances and Scholarly Researches in Allied Education | Multidisciplinary Academic Research, “Multimodal Biometric Authentication System for Automatic Certificate Generation.”

Your positioning depends upon whether your solution only uses face, or uses other factors such as voice.

Of course, if you initially only offer a face solution and then offer a second biometric, you’ll have to rewrite all your material. “You know how we said that face is great? Well, face and gait are even greater!”

If biometrics is your only factor

It’s no secret that I am NOT a fan of the “passwords are dead” movement.

Too many of the tombstones are labeled “12345.” By GreatBernard – Own work, CC0, https://commons.wikimedia.org/w/index.php?curid=116933238.

It seems that many of the people that are waiting the long-delayed death of the password think that biometrics is the magic solution that will completely replace passwords.

For this reason, your company might have decided to use biometrics as your sole factor of identity verification and authentication.

Or perhaps your company took a different approach, and believes that multiple factors—perhaps all five factors—are required to truly verify and/or authenticate an individual. Use some combination of biometrics, secure documents such as driver’s licenses, geolocation, “something you do” such as a particular swiping pattern, and even (horrors!) knowledge-based authentication such as passwords or PINs.

This naturally shapes your positioning and messaging.

  • The single factor companies will argue that their approach is very fast, very secure, and completely frictionless. (Sound familiar?) No need to drag out your passport or your key fob, or to turn off your VPN to accurately indicate your location. Biometrics does it all!
  • The multiple factor companies will argue that ANY single factor can be spoofed, but that it is much, much harder to spoof multiple factors at once. (Sound familiar?)

So position yourself however you need to position yourself. Again, be prepared to change if your single factor solution adopts a second factor.

A final thought

Every company has its own way of approaching a problem, and your company is no different. As you prepare to market your products, survey your product, your customers, and your prospects and choose the correct positioning (and messaging) for your own circumstances.

And if you need help with biometric positioning and messaging, feel free to contact the biometric product marketing expert, John E. Bredehoft. (Full-time employment opportunities via LinkedIn, consulting opportunities via Bredemarket.)

In the meantime, take care of yourself, and each other.

Jerry Springer. By Justin Hoch, CC BY 2.0, https://commons.wikimedia.org/w/index.php?curid=16673259.

Vous n’êtes pas du coin, n’est-ce pas ?

In a recent conversation with a client, I was reminded that procedures in one country may not be followed in another. For example, the process of getting a U.S. passport differs from the process to get one in France.

By Nikimura – Own work, CC BY-SA 4.0, https://commons.wikimedia.org/w/index.php?curid=147981790

The client’s questions about ID document issuance

The client asked me about my experience with centralized and decentralized ID document issuance systems.

It turns out I was experienced in both based upon my time at IDEMIA. State agencies can manufacture driver’s licenses either via a dencentralized process where the driver’s license is printed at your local DMV office while you wait, or via a centralized process where all the driver’s licenses are produced at a secure facility which may or may not be located in the state in question. IDEMIA maintains several such centralized facilities to produce driver’s licenses and credit card-related materials, and they’re so secure that even when I was an IDEMIA employee I was not allowed to enter them.

Exton, Pennsylvania IDEMIA facility. “The property is ‘mission critical’ to IDEMIA, as it serves as the only manufacturing plant of card blanks for IDEMIA within the United States.” From https://royaloakrealtytrust.com/properties/idemia-identity-security/.

But then the client asked about passports.

Passports and passport renewals in the United States

When I joined Incode Technologies in May 2022, I had to quickly renew my passport so that I could attend a possible meeting in Mexico City. And it’s a good thing I did, because that meeting occurred soon afterwards…well, if you consider April 2023 “soon afterwards.”

My passport had expired in 2020, but I was able to renew my passport anyway with a fairly simple procedure.

  • Go to my local CVS drug store and use their automated machine to take the required passport photo in an ICAO-compliant fashion. The machine checked for ICAO compliance. (It took a few tries to get it right.)
  • Fill out a paper form.
  • Use an antiquated currency technology called a “check” to make out a payment to the U.S. State Department.
  • Put everything in an envelope and mail it to a centralized passport processing center.
  • Wait.
No, passports are not produced at the U.S. State Department headquarters. But the building looks cool. Source: diplomacy.state.gov, Public Domain, https://commons.wikimedia.org/w/index.php?curid=51192214

I forget how many weeks it took me to get my new passport, but I requested an expedited process so it couldn’t have been that many weeks.

This isn’t always true. If you don’t expedite the process, and if there’s a heavy backlog, it could take more than a month to get your passport.

Passports and passport renewals in France

After my meeting with the client, I was curious about the passport policies in other countries, and ran across this Expatica description of French passport production.

Let’s skip right to the biggest difference between France and the United States:

The passport will take a few days to process.

Uh…what?

Not “the passport will take a few days to process if you pay rush fees.”

It will take a few days to process, period.

And no, this isn’t because the United States is larger than France. The same time period applies if you apply for a passport in one of France’s scattered overseas departments, or at a French embassy or consulate.

So how do they do it?

First off, you don’t need to mail a bunch of stuff off to a centralized office. You can simply go to your local town hall (mairie), embassy, or consulate. You need the following:

  • A French ID card or other acceptable proof of French nationality.
  • A recent photograph (again, ICAO compliant).
  • Your fingers, which are presumably attached to your person, so that they can be captured for biometric purposes.
  • Proof of residence.
  • The passport fee.

Once your bring everything to the mairie, your passport is processed within a few days. (OK, perhaps slightly longer in the summer.) When it’s ready you go back to the mairie, sign your passport, and take it with you to travel to all of the countries you can visit with a French passport. (More than with a United States passport.)

Follow your local, um, customs

My research hasn’t yet uncovered a country where you can get your passport on the same day you apply for it, but such a timeframe is theoretically possible.

This isn’t a current concern of mine since Bredemarket only deals with U.S. firms, but some of these firms are multinational and may ask me to create written content regarding their installation in Vietnam or wherever.

Always ask what the local practice is and don’t assume that the locals do things like we do in Southern California.

We surf to school. Even if we live inland. By Dennis Hill – https://www.flickr.com/photos/fontplaydotcom/2742209717/, CC BY 2.0, https://commons.wikimedia.org/w/index.php?curid=146279529.