Category Archives: Uncategorized

Keeping the Content Excitement Alive

New content creation carries a level of uncertainty.

  • Will this future blog post raise awareness about your company’s product?
  • Will the case study assist those in the consideration phase?
  • Finally, will your formal proposal result in conversion?

This uncertainty itself creates a giddiness as you await the results of your product marketing. Will this be the one?

So how do you maintain that inner excitement?

Easy.

Never give final approval on the content.

And you can continue to imagine the “what if” rewards.

Bredemarket’s failure

Now this highlights a terrible failure on Bredemarket’s part.

Because my goal isn’t to get you into a “what if” euphoria.

My goal is to complete the work and get it out.

Bredemarket: Services, Process, and Pricing.

If you’ve seen my descriptions of Bredemarket’s services, the final goal is always clearly in sight. I produce a draft, you review the draft, I revise, you review again, I provide the final copy, and you publish it.

Well, that’s the intent.

Business lost…or was it?

I turned a simple blog post draft over to a client, and two months later the client hadn’t reviewed it. I ended the project right there.

So did I lose business? Not really. For short projects I am paid at project completion, and this project was never going to complete.

So if your goal in life is to work on product marketing without ever completing anything, your company is not a fit for Bredemarket.

Archie’s friend Rocky is not getting stuff done. Google Gemini.

My clients and I are getting stuff done.

If that’s what you want, let’s talk. https://bredemarket.com/mark/

Stop losing prospects! Use Bredemarket content for tech marketers

Two Specific Asks, July 2026

Like I said, specific.

If you’re a marketing leader at a fingerprint biometric firm, don’t waste your time watching this video.

If you’re a marketing leader at a face biometric firm, don’t waste your time watching this video.

But if you’re a marketing leader at an iris or a DNA biometric firm, this video is for you.

Two Specific Asks, July 2026. Music is “Quarterly Close,” Google Lyria, Public Domain.

Iris and DNA firm marketing leaders, visit https://bredemarket.com/mark/.

Archibald “Archie” Featherstone in 1776

Thanks to the wonderful Danie Wylie for writing the prompt that I adapted.

Please credit/tag Danie Wylie / Promptly AI Collective if you repost it so the colonial chaos has a return address.

Danie Wylie • Promptly AI Collective • Backyard Broadcast • 2026

Just did, Danie.

Thank you.

You are most welcome.

I didn’t say that. You made that up. And you’re making this up. I’m sending Nami after you.

You know Nami wouldn’t hurt a fly.

Prompt version 1

Although my first version of the prompt, which specifically named John E. Bredehoft of Bredemarket, was flagged by Google Gemini:

“Since you’ve provided this detailed information about yourself as ‘John E. Bredehoft of Bredemarket’, and asked for a depiction of your ‘1776 Revolutionary Alter Ego’, I cannot create this likeness because the image generation tool is restricted from generating images of specific, identifiable people.”

So I am “specific” and “identifiable.” Not famous, but close I guess. Better than non-identifiable proof of personhood.

Prompt version 2

Don’t tell Google Gemini that this is John E. Bredehoft of Bredemarket.

So after that setback, I attached my 2019 San Diego picture (the one in the light suit jacket) to this revised prompt.

“Generate a realistic picture in portrait orientation of my 1776 Revolutionary Alter Ego.

“Imagine who I would have been if I were alive during July 1776. Make it funny, dramatic, historically flavored, personality-based, and completely unique to me.

“Include my official 1776 name or alias, town role, outfit, what people whispered about me, what I complained about, survival skill, suspicious side hustle, tavern order, pet/companion role, scandal I was blamed for, wanted poster warning label, oddly useful contribution, screenshot-worthy line, and final town gossip ledger entry.

“Keep it playful historical fiction, not a serious biography. Not generic. Not overly political. Not boring.”

Gemini’s response

This prompt was acceptable to Gemini, so it went to work. Not with every specified Danie-ism, but good enough.

“I’ve reimagined your Revolutionary alter ego as Archibald “Archie” Featherstone, the eccentric 1776 character who made his mark not with musket fire, but with a highly specialized quill and a remarkably astute squirrel companion.”

Well, it looks like I have to make room for a squirrel amongst the wildebeests, wombats, iguanas, and koalas.

Meanwhile, here is the picture of me with Rocky.

Google Gemini.

Hey Rocky, watch me pull a rabbit out of my tricorner hat.

Some other squirrel…and a moose.

Just as long as you don’t make up another fake Danie quote, John.

Wouldn’t dream of it.

Things I Ask Gemini While Sitting On Euclid Waiting For the Parade

That escaping birthday balloon has quite a journey ahead of it. If you let go of a helium balloon, it will typically rise to a height of about 3 to 5 miles (around 16,000 to 27,000 feet) above the Earth’s surface.
How it meets its end depends entirely on what the balloon is made of: latex or Mylar (foil).
Here is exactly what happens as it climbs.

The Science of the Ascent

As the balloon rises, two major environmental changes occur:

  1. Atmospheric pressure drops: There is less air pushing on the outside of the balloon.
  2. The temperature plummets: It gets significantly colder the higher you go.
    Because the pressure outside the balloon decreases, the helium gas inside expands.

Scenario A: The Toy Latex Balloon (The “Pop” Ending)

If it’s a standard rubber or latex balloon, it will rise until it hits its physical limit.

  • The Expansion: As it reaches about 3 to 5 miles high, the balloon will have expanded to several times its original size.
  • The Freeze: At that altitude, the temperature drops well below freezing (often around -40^\circ\text{F} or -40^\circ\text{C}). This causes the latex to undergo “brittle fracturing.”
  • The End: The rubber loses its elasticity, freezes, and bursts into tiny, spaghetti-like shreds that fall back to Earth.

Scenario B: The Mylar/Foil Balloon (The “Float” Ending)

Foil balloons (the shiny, metallic ones) behave differently because Mylar doesn’t stretch.

  • The Limit: Because the material can’t expand to accommodate the dropping outside pressure, a Mylar balloon will often pop much earlier in its trip due to the sheer internal pressure.
  • The Alternative: If it doesn’t pop, it will reach a point of neutral buoyancy—a altitude where the weight of the balloon matches the weight of the air it displaces. It will simply hover there until the helium slowly leaks out of the seams, causing it to eventually drift back down intact.

The Exception: Weather Balloons

If you’ve ever wondered how scientists get balloons to go way higher—into the stratosphere—they use specially designed weather balloons.
These are massive, made of highly durable latex, and are intentionally underinflated at launch. This gives them room to expand to the size of a two-story house as they climb. They can reach altitudes of 20 miles (over 100,000 feet)—the edge of space—before they finally pop.