Why No Tablet Love?

The devices that visited the Bredemarket website so far in 2026: desktop (including laptop), mobile, and tablet. At 0.3%, tablet visits barely register.

Why?

Other reports suggest that Bredemarket’s readers skew older, which explains the large representation of computers. Others (experienced and less so) view the world through their smartphones.

But no middle ground?

No people who want to be mobile, but are frustrated by the constraints of a small smartphone screen?

Or is Bredemarket an outlier here and other websites receive more tablet love?

Gardner Magazine suggests this is normal.

“To provide a complete view, it is also important to note the market share of tablets, which consistently account for approximately 1.8-2% of global traffic. While a tertiary category, tablets represent a distinct use case that blends mobile portability with a larger screen experience.”

So much for the tablet.

Medieval Consultant Battles a Taxonomy Refresh Error

Take me back to the time when Bredemarket engaged in medieval consulting.

Google Lyria. Public Domain.

But then things got complicated.

If you have installed the Yoast SEO plugin, and you also access WordPress via JetPack on iOS, you may have to log out of and back in to JetPack for tags to work properly on iOS. Gemini:

“Because the WordPress iOS app relies heavily on the WordPress REST API to sync taxonomy fields (like categories and tags), adding a new plugin on the desktop side can cause the mobile app’s local cache or authorization token to throw a silent schema error when opening drafts.”

Using Yoast SEO to Target Prospects

One of my former clients allowed me to draft blog posts on the company’s own WordPress site. The client had a higher version of WordPress than I did, so he was able to utilize plugins such as Yoast SEO to target prospects.

Now that I’ve upgraded the plan and storage space for the Bredemarket website, the first plugin I installed was Yoast SEO.

Can I use Yoast SEO to target prospects?

Will Yoast SEO result in better posts that speak to Bredemarket’s hungry people (target audience)?

A representation of using Yoast SEO to target prospects who can use Bredemarket's content, proposal, and analysis services for identity, biometric, and technology firms.
Google Gemini.

We’ll see. Initially, Yoast SEO already had 13 suggestions for me, many of which concern a “keyphrase” for this post.

As I added the keyphrase, image alt text, and other optimization steps, I reduced the number of suggestions down to 1. The final suggestion was to increase the length of the post.

What can Bredemarket do for you?

So this is as good a time as any to restate that Bredemarket provides content, proposal, and analysis services to identity, biometric, and technology firms.

What types of services? Well, let me tell you.

Bredemarket: Services, Process, and Pricing. Revised 10/28/2026.

Examples of what Bredemarket can write for your firm to attract prospects:

Compelling CONTENT Creation

  • Blog posts. Among other projects, I’ve authored a multi-month blog series to attract business to a client.
  • Case studies and testimonials. Among other projects, I’ve written a dozen case studies to justify a firm’s capabilities to its projects.
  • LinkedIn articles and posts. The multi-month blog series was designed for repurposing as LinkedIn articles.
  • White papers. My white papers have made the case for the superiority of my clients’ products and services.

Winning PROPOSAL Development

  • Proposal services (managing, writing, editing, other). My proposals have won business for Bredemarket clients and for my former employers.

Actionable ANALYSIS

  • Analysis services. My market, product, and competitive analyses for Bredemarket clients and former employers have not only gathered necessary information and insights, but have also suggested a path forward.

I guess I can use Yoast SEO to target prospects

In conclusion, it looks like I can use Yoast SEO to target prospects.

Did this reach you?

Are you ready to talk to Bredemarket about your needs?

Beyond the Blue Horizon

In case you didn’t know, Bredemarket is based in California.

No video this time. Just audio. (I wrote this BEFORE upgrading my WordPress plan and storage space.) Audio about content-proposal-analysis services. “Pet Sounds” it’s not.

“Beyond the Blue Horizon.” Google Lyria. Public Domain.

For more information and to book a meeting with Bredemarket (there’s only one of me):

https://bredemarket.com/cpa/

CPA

Don’t Go Chasing Watermarks

Yes, I’m finally to THAT issue: hidden watermarks inserted by Anthropic’s Claude (and by other AI tools via content credentials…sometimes). So let’s look at those first before looking at Claude, because that will be instructive.

Credentials from the Coalition for Content Provenance and Authenticity

Let’s go back to last November, when I noticed that LinkedIn inserted a symbol on a Google Gemini image I uploaded.

LinkedIn.

LinkedIn had detected image metadata that revealed the origin of the image.

LinkedIn.

I did not freak out over the revelation that the image in question was created by Google generative AI. I usually disclose such things anyway.

Unfortunately, this metadata is not always there, and not always revealed. If I download an image and then directly upload it to LinkedIn, the content credentials symbol appears. But if I directly upload it to Facebook or WordPress, it doesn’t. And if I upload it to WordPress then download it, the content credentials are often stripped.

To fix this we need durable content credentials…but we’re not there yet.

The Claude watermark

Which brings us to Claude.

Why did Claude do this anyway? According to Superpath, the European Union.

“The EU recently put the AI Act in place to regulate AI products and protect normies like you and me from potential risks of nefarious AI use. They’re mostly trying to prevent stuff like manipulation (e.g., deepfakes) and classification (e.g., facial recognition databases).

“Part of the AI Act forces LLMs like Claude to clearly label when content has been processed by AI.”

So Claude did it because it wanted to stay on the EU’s good side. Heck, even Apple abandoned the Lightning connector to appease the EU.

What is “processed”?

To understand what “processed” means, we need to understand the three uses of AI-generated text.

  • Don’t use AI-generated text at all.
  • Only use AI-generated text.

But the two extremes are rarely used (except for Bredebot). Instead we opt for the third choice.

  • Use a mixture of human-written and AI-generated text.

As you know from what I’ve shared before, I use AI for ideation (before I write a single word) and touch ups (after I have drafted it). So if the ALL CAPS material below represents AI-generated text, the true origins of my content may appear like this:

INCREASING REVENUE WITH Focused Messaging

HOW DO YOU GET PROSPECTS TO BUY? NOT WITH messaging that wanders through the plains like a drunken wildebeest.

So if some tool analyzed text that was partially written by Claude, you would get a confusing mishmash in which every fourth word was written by Claude and the other words weren’t.

Google Gemini.

Assuming you pasted the Claude output into your document. But what if you just read Claude’s suggestions…and manually typed them in yourself? No one would know.

Google Gemini.

What does this mean?

Now let’s look at the effects of Claude and other watermarks. Here’s what Superpath says:

“I am willing to put my stellar reputation on the line and confidently predict this will have little-to-no impact for B2B content folks who use (or don’t use) AI.”

Think about it.

  • The folks who insist that you should never ever use AI, Wikipedia, or Cliffs Notes already get bent out of shape when they see a single em dash—and they’ll continue to freak out if they discover Claude corrected the spelling of “ephemeral.”
  • The folks who are already freaked out over Bredebot’s 100% AI writings will continue to freak.
  • Everyone else won’t care. You would think that Bredemarket’s clients would want to know if I was really writing all my stuff for them, but as long as they like the output they never ask. (And I’m an opinionated writer anyway.) In fact, one client set me up with a paid Perplexity account to help in my analysis work for the client.

So I’ve dispensed with that tempest in a teapot and can move on to more important things…such as cultural appropriation in AI images.

Google Gemini. Check the woman with the mustache on the left.

WordPress and Claude: No, Yes, Maybe, No, No…and No

There is a difference between a writer and a content creator. It becomes obvious when you read WordPress’ recent post, “How to Slop Your Content in Five Steps.”

Actually, that’s not the title.

Claude the content creator

Whoever or whatever wrote WordPress’ post used a more AEO-friendly title: “How to Build an Endless Stream of Content Ideas with WordPress and Claude.”

And there are five steps.

  • Step 1: Connect Claude to your WordPress.com website.
  • Step 2: Ask Claude to review your website and find content gaps.
  • Step 3: Ask Claude to prioritize topics and create a content calendar.
  • Step 4: Create Claude-assisted outlines and articles.
  • Step 5: Ask Claude to add the article to WordPress.com.

Bredemarket the writer

Before I discuss these five steps, let me state two things specific to me that may not apply to you.

  • With one glaring exception, the Bredebot project. This is a highlighted experiment to see how far a well-prompted bot will go.

So my specific response to these steps is to consider the gap analysis in step 2. Bots are good at such analysis, but they have to be watched in case they don’t get their facts straight.

But I won’t give Claude the permission to write and post articles, or even any permissions on WordPress. This is a security issue, after all; how do YOU control site access for non-human identities?

In fact, I may not even use Claude for step 2, even if it’s the cool kid this week last I checked. I may use Gemini…or a thousand Bangladesh techies…or a million Pentiums…or Mika.

How you work with outside content creators

But what about you?

Before answering, take the five steps above and change the name “Claude” to Barney…or Bredemarket.

Would you give Barney or Bredemarket that power over your website?

Maybe…or maybe not.

How Bredemarket works with you

In the case of Bredemarket, I usually do NOT have direct access to my clients’ websites, sending them Word documents instead. And in the one instance where I did have website access, I left every one of my drafts in draft mode.

And when I perform a gap analysis, I present my client with choices and ask the client to choose the topic, or at least approve my suggested topic.

Because your website is not mine, or Mika’s…or Claude’s.

Bredemarket Social Focus, March 29, 2026

After a month, I expanded things a bit.

Bredemarket is focusing on the channels that matter:

As of March 29

And no, the unsubscribable Instagram is not in my current mix.

Please Tell Us Why You Had To Hide Away For So Long

Remember when I originally shared this video?

Level 4 Detail.

Focusing on some things means not focusing on others.

With reason.

In the first 1 1/2 months of 2026, the Bredemarket blog received traffic from Bluesky.

1 view.

So I haven’t posted on Bluesky in a month.

Until today.

At https://bsky.app/profile/bredemarket.bsky.social

Let’s see if I can double my Bluesky to WordPress traffic.

A boy can dream.