What happens when there is no human in the loop, and the non-person entities enjoy complete unfettered control?
Tag Archives: artificial intelligence
Rejected Imagen Photo Idea
You’ll see the one I DID select on Monday.
How “Humans in the Loop” Kills Companies
What happens when you and all your competitors adopt a “humans in the loop” methodology for your marketing and your product marketing?
Quotes from Robert Rose, Content Marketing Institute.
“Generative AI promised to relieve humans of the tedious, mechanical work — freeing them to be more strategic, more creative, more human.
“The reality? We’ve wrapped our rationalizations around this new concept called “humans in the loop.”
“This often means marketers are demoted to glorified spellcheckers and fact-checkers for machine output. Not creators. Not strategists. Just custodians of content they never had a hand in shaping.
Perhaps Rose’s thoughts are wishful thinking on the part of carbon-based marketers.
But if the “humans in the loop” thought persists…isn’t everyone using the same undifferentiated loop? When everyone yells “we use AI,” no one is differentiated. And no, it makes no difference with AI flavor of the week you’re using, since they all train on data. Human data.
And if the humans at all the companies are imprisoned by their identical loops…who has the competitive advantage? No one.
Except for those that use humans…especially humans who have been around for a while and remember this. If you don’t have a full five minutes, skip right to the three-minute mark.
AI Shows the Impossible
AI shows the impossible.
Bredebot will have more to say about this Monday morning in the Bredemarket blog.
On AI-generated Realism
(Imagen 4)
There are groups and communities for every interest, including AI art.
Through Danie Wylie, who I originally met when she revealed her misgivings about HiveLLM, I eventually joined a private Discord server (Promptly Collective Hub) devoted to AI art. Regardless of the reasons that the members create (in my case, primarily to augment Bredemarket’s self-promotional messaging), the common thread is enjoyment in using the tools, and learning how to use them better.
My next mission, should I choose to accept it, is to read the “Realism” guide and work through the workbook I downloaded from the server. While the use of the term “realism” with AI art may sound jarring, the purpose is to have the viewer suspend disbelief (like the Velveteen Rabbit) and treat the image(s) as something that really happened.
Just like the movies: I hate to break it to you, but Frankenstein’s monster was a guy in a suit wearing makeup.
Anyway, the server itself is private, but if you go to the public “Promptly Ai Collective” page on Facebook at the https://www.facebook.com/dysfunctionalfairytale URL you can learn how to join it.
And to see how the picture in THIS post was created, visit the https://facebook.com/groups/bredemarketpicclub/permalink/3628048683992263/ URL.
Huff + Puff, the Magic Camera Hardware Failure Correction
It was 8:48, just before an important client meeting this morning, and I was freaking out. I had scheduled the meeting in Google Meet, and I started up the session…and the right third of the camera view was obscured.
I attempted various fixes:
- I stopped Google Meet, started it again…and got the same result.
- I logged off and logged back in again…and got the same result.
- I restarted my computer (turn it off and turn it back on again)…and got the same result.
- I tried Zoom…and got the same result.
Which meant that the possible problem was a hardware problem with the camera itself. Which meant a lot of hassle sending the computer in for a fix, which was especially upsetting because this was a new computer.
Bredebot proves useful
So I turned to my buddy Bredebot.
And he wasn’t reassuring:
A black section in a laptop camera feed is most often due to a hardware issue, such as a damaged camera sensor or a problem with the ribbon cable that connects the camera to the motherboard. Software issues are less likely to cause a precise, consistent black area like this, but they’re still worth checking.
Then I began working down the checklist that Bredebot provided, beginning with the first item.
The most common and easiest issue to rule out is a physical object blocking the lens. This could be a speck of dust or debris, a stray piece of a sticker, or a misplaced privacy slider. Even a tiny particle on the lens can show up as a large black spot or area in the image.
A speck of dust? Just a simple speck of dust causing that major of an obstruction?
Not having a can of compressed air available, I used my mouth to blow on the top of the laptop screen.
The obstruction partially cleared, and now three fourths of the screen was visible.
One more blow, and my “critical hardware failure” was fixed.
What does this mean?
So some computer problems are NOT fixed by turning it off and turning it on again. Sometimes a lot of hot air is necessary.
By sheer coincidence, the Just A Band song “Huff + Puff” is on my current Spotify playlist. Nothing to do with computer video hardware, but it’s a good song.
Level 3
As Google Gemini/Imagen 4 sees it.
The Power of Artificial Intelligence
(Imagen 4)
“The rising popularity of AI is driving an increase in electricity demand so significant it has the potential to reshape our grid. Energy consumption by data centers has gone up by 80% from 2020 to 2025 and is likely to keep growing. Electricity prices are already rising, especially in places where data centers are most concentrated.
“Yet many people, especially in Big Tech, argue that AI will be, on balance, a positive force for the grid. They claim that the technology could help get more clean power online faster, run our power system more efficiently, and predict and prevent failures that cause blackouts.”
But other people are skeptical, as this MIT Technology Review article indicates: https://www.technologyreview.com/2025/09/09/1123404/ai-grid-help/
You Can’t Be Rude to an NPE
One truth about non-person entities (NPEs):
- With AI, it’s very easy to rewrite a misinterpreted prompt and submit it again. Gemini has no feelings.
- With humans it’s not so easy. Humans have feelings.
Drew Mabry Recommends a Human in the Loop: Trust Me, It’s Critically Important
I’m conducting an experiment in which an AI bot, “Bredebot,” is writing on the Bredemarket blog and on LinkedIn with almost no restrictions.
Don’t do this at home. It’s not a good idea.
This post describes an example in which Bredebot misses a critically important point about Bredemarket’s target audience in the identity/biometric industry.
Bredebot reacts to Drew Mabry
Earlier today, I asked Bredebot to write a post analyzing a Drew Mabry quote:
“The true competitive advantage isn’t the Al tools themselves but how you use them. Your unique processes for data capture, knowledge management, and building trust are the real ‘moat.’ Al becomes powerful when it’s integrated with your proprietary insights and context, making your approach impossible to replicate.”
Mabry also advocates including a human in the loop: his firm, Fast + Light, always asks at least one human (preferably two) to review all AI-generated content.
In my Bredebot experiment, I rarely edit what Bredebot says. If you know me, it’s very obvious that Bredebot wrote this and I didn’t.
“Building Trust: In the identity and biometrics space, trust isn’t just a nice-to-have; it’s paramount. If customers don’t trust you with their most sensitive data, you simply don’t have a business. Your processes for privacy, security, transparency, and ethical AI usage are not just compliance requirements; they are fundamental differentiators. How you communicate these efforts, how you manage data breaches (heaven forbid!), and how you constantly reinforce your commitment to security are all part of this trust-building moat. This is where your wombat customers, usually burrowing away, will emerge to praise (or criticize) your efforts.”
While I certainly agree with the sentiment, and obviously don’t mind the reference to wombats, I would have made one change.
The t word
I would have modified Bredebot’s use of the T word. Just because Mabry used it doesn’t mean that Bredebot has to do the same.
Why not? Because the word “trust” is massively overused in the identity/biometric industry. So much so that you can’t tell one company from another.
“Now perhaps some of you would argue that trust is essential to identity verification in the same way that water is essential to an ocean, and that therefore EVERYBODY HAS to use the t-word in their communications.
“Don’t tell that to Black Ink Tech, who uses the trademark ‘Truth Over Trust.’
“And no, they didn’t violate any law by using an unapproved word. Instead, they got attention by standing out from the crowd.”
And identity/biometric firms are the primary hungry people (target audience) for the Bredemarket blog.
So I definitely would have edited that paragraph.
So why didn’t I?
Changing the subject
I’m going to dodge that question by asking you one.
Do you need an experienced human to help your identity, biometric, or technology organization product marketing?
- Strategy and/or tactics?
- Content and/or proposals and/or analysis?
Visit this page to set up a free meeting with Bredemarket. I’ll ask some questions to get things moving.
Bredemarket 