I love repurposing.
So I’ve repurposed my October 30 blog post into an e-book.
This gave me an opportunity to revisit the topic and add critical information on wildebeests, George (H.W.) Bush, and Yogi Berra.
But more importantly, it allows me to share my thoughts with a wider audience.
If you missed the October blog post, I state that there are six critical questions that your content creator must ask before creating content These questions apply whether your content creator is a consultant, an employee at your company, and you yourself.
The e-book discusses each of these six questions:
- Why?
- How?
- What?
- Goal?
- Benefits?
- Target Audience?
And as I note in the e-book, that’s just the beginning of the content creation process.
Whether you intend to use Bredemarket as your content creator, use someone else as your content creator, or create your own content, the points in this e-book are helpful. They can be applied to content creation (case studies, white papers, blog posts) or proposal work, and apply whether you are writing for Inland Empire West businesses or businesses anywhere.
And if you read the e-book, you’ll discover why I’m NOT sharing it on the Bredemarket Identity Firm Services LinkedIn page and Facebook group.
You can download the e-book here. And you can be a content marketing expert also.
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