Multimodal is often (though not exclusively) used to discuss the use of different biometric modalities. For example, when Motorola’s Biometric Business Unit was acquired, we joined an organization (Sagem Morpho) that specialized in three biometric modalities: finger, face, and iris.
As you can imagine, the “which biometric is best” wars simply do not apply to the multimodal folks. Unlike someone committed to tongue biometrics because that’s all they do, a multimodal biometric vendor can say “this one’s best here, this other one’s best there.”
After all, I was aware of the history of Iris ID (yet another New Jersey iris company) and its spinoff from LG, and although I don’t think I’ve ever met Mohammad Murad, I’ve certainly heard of him.
But Iris ID has branched off from just irises. Here’s what it exhibited at Identity Week America in September 2025:
“Highlighted in the Iris ID booth are the latest advances in multi-modal biometric technology, where iris and face recognition are combined in fully contactless solutions. These innovations are designed to deliver fast, frictionless throughput while ensuring accuracy and reliability, even in high-throughput environments.”
For what it’s worth, the Iris ID “001” algorithm tested in NIST FRTE 1:1 wasn’t an overwhelming world-beater, not even cracking the top 100 in any of NIST’s many, many categories (the best performance was in BORDER:BORDER).
Different moods, but both videos emphasize (not empathize) Bredemarket’s biometric product marketing expertise.
So what?
If your firm wants to speak to biometric prospects and customers, you need someone who speaks the language.
As a customer whose name I won’t mention recently said to me, “You have to know what FRTE [VENDOR NAME REDACTED] [NUMBER REDACTED] means.” (An algorithm submission to the U.S. National Institute of Standards and Technology Facial Recognition Technology Evaluation (FRTE), either the 1:1 test or the 1:N test.)
The facial recognition brouhaha in southeastern Wisconsin has taken an interesting turn.
According to Urban Milwaukee, the Milwaukee County Sheriff’s Office is pursuing an agreement with Biometrica for facial recognition services.
The, um, benefit? No cost to the county.
“However, the contract would not need to be approved by the Milwaukee County Board of Supervisors, because there would be no cost to the county associated with the contract. Biometrica offers its services to law enforcement agencies in exchange for millions of mugshots.”
“Milwaukee Police Department has also attempted to contract Biometrica’s services, prompting pushback, at least some of which reflected confusion about how the system works….
“The mooted agreement between Biometrica and MPD would have added 2.5 million images to the database.
“In theory, if MCSO signs a contract with Biometrica, it could perform facial recognition searches at the request of MPD.”
See Bredemarket’s previous posts on the city efforts that are now on hold.
No guarantee that the County will approve what the City didn’t. And considering the bad press from the City’s efforts, including using software BEFORE adopting a policy on its use, it’s going to be an uphill struggle.
I missed this announcement in December, but it carries an important message.
“Gatekeeper Systems, a pioneer in intelligent theft prevention solutions, today announced a significant enhancement to its FaceFirst® platform with the integration of technology from ROC.”
That’s the firm formerly known as Rank One Computing.
The important message is deeper in the press release.
““Facial recognition in retail must be fast, accurate, and accountable,” said Robert Harling, CEO of Gatekeeper Systems. “By embedding ROC’s NIST-verified algorithm directly into FaceFirst, we’re giving retailers a system that performs in real time and stands up to public, operational, and legal scrutiny. It’s AI you can trust—and accuracy you can prove.””
The “accountable” and “prove” part comes from ROC’s demonstrated results in NIST FRTE testing. As well as the fact that people using Gatekeeper Systems now know whose facial recognition algorithm they’re using.
It still shocks me when a company says that they’re using an algorithm, but don’t say whose algorithm they’re using.
But I could have chosen another title: “Fact: lack of deadlines sinks behavior.” That’s a mixture of two quotes from Tracy “Trace” Wilkins and Chris Burt, as we will see.
Whether Vanilla Ice and Gordon Lightfoot would agree with the sentiment is not known.
That guest post touched on Milwaukee, Wisconsin, but had nothing to do with ICE.
Vanilla Ice.
One of the “responsible uses” questions was one that Biometric Update had raised in the previous month: whether it was proper for the Milwaukee Police Department (MPD) to share information with facial recognition vendor Biometrica.
Milwaukee needed a policy
But the conversation subsequently redirected to another topic, as I noted in August. Before Milwaukee’s “Common Council” could approve any use of facial recognition, with or without Biometrica data sharing, MPD needed to develop a facial recognition policy.
According to a quote from MPD, it agreed.
“Should MPD move forward with acquiring FRT, a policy will be drafted based upon best practices and public input.”
It was clear that the policy would come first, facial recognition use afterward.
“Commissioner Krissie Fung pressed MPD inspector Paul Lao on the department’s past use of facial recognition.
““Just to clarify,” asked Fung, “Is the practice still continuing?”
““As needed right now, we are still using [FRT],” Lao responded.”
It was after 10:00 pm Central time, but the commissioner pressed the issue.
Fung asked Lao if the department was currently still using FRT without an SOP in place.
“As we said that’s correct and we’re trying to work on getting an SOP,” Lao said.
That brought the wolves out, because SOP or no SOP, there are people who hate facial recognition, especially because of other things going on in the city that have nothing to do with MPD. Add the “facial recognition is racist” claims, and MPD was (in Burt’s words) sunk.
Yes, a follow-up meeting will be held, but Burt notes (via WISN) that MPD has imposed its own moratorium on facial recognition technology use.
“Despite our belief that this is useful technology to assist in generating leads for apprehending violent criminals, we recognize that the public trust is far more valuable.”
Milwaukee should have asked, then acted
From Bredemarket’s self-interested perspective this is a content problem.
Back in August 2025, Milwaukee knew that it needed a facial recognition policy.
Several months later, in February 2026, it didn’t have one, and didn’t have a timeframe regarding when a policy would be ready for review.
Now I appreciate that a facial recognition policy is not a short writing job. I’ve worked on policies, and you can’t complete one in a couple of days.
But couldn’t you at least come up with a DRAFT in six months?
Bredemarket 