Avoiding False Differentiators

This video is about three common marketing errors made by identity/biometrics companies.

Avoid False Differentiators.

If this seems familiar, that’s because it is based upon a blog post I wrote a month ago.

Google Gemini. From “Top 3 Identity/Biometric Marketing Mistakes: Avoid These False Differentiators.”

For those keeping score, this is Bredemarket’s third NotebookLM video, and the second based upon a Bredemarket blog post. A nice way to repurpose text in video form.

Google Gemini. From “Government Anti-Fraud Efforts: They’re Still Siloed.”

But let’s ask the uncomfortable question. Does NotebookLM’s current video capabilities actually enhance Bredemarket’s own marketing? Sure it gives me another avenue to get my message out, but the common look of NotebookLM output results in a message that is…not differentiated.

There are some customization options when creating videos, so maybe I should explore those more.

Anyway, this is on YouTube also.

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