I have been known to tell coworkers that I was going to “play” with something. Some were horrified, but others understood completely.
Regardless of the emotions you want to convey in the final content, it’s OK to let loose while you develop your ideas.
Luckily for me, a client recently requested some “fun” concepts. Obviously I can’t share the text I provided to the client, but here is a altered representation of one small idea I had.

So go ahead and have fun. (Even if you can’t tell anyone that you’re having fun.)
Incidentally, one of the seven questions I ask my clients is about emotions.
If you want to me “act” on behalf of your company and develop product marketing content, proposals, and analysis, then click below and schedule a free meeting with me.
