(Imagen 4)
I’ve frequently talked about geolocation as a factor of authentication, and have also mentioned the privacy concerns that rise with the use of geolocation for identification.
But sometimes it’s not just an issue of privacy, but something more sinister.
Authentic Living Therapy is a counselor specializing in trauma, abuse, emotional abuse, anxiety, depression, self-harm, parenting, and relationship difficulties. The page recently shared an image post on Facebook with the title
“Tracking someone’s location isn’t always about care. Sometimes, it’s about control.”
I encourage you to read the entire post here.
As with many other privacy-related issues, it all resolves around consent.
- If Agnes wants Bob to track her location to ensure she is safe, it is fine if Agnes freely consents for Bob to track it.
- If Bob wants to track Agnes’ location, you need to ensure that Agnes is not being forced to consent.
- If Bob wants to track Agnes’ location but refuses to let Agnes track Bob’s location, there are many red flags.

If you are a tech marketer and want to share how your identity solution protects individual privacy, I can help you write the necessary content. Let’s meet. Before your competition shares ITS story and steals your prospects and revenue.
