Tag Archives: id.me

In Health, Benefits of Identity Assurance Level 2 (IAL2) are CLEAR

Is the medical facility working with the right patient?

Hackensack Meridian Health in New Jersey claims that it knows who its patients are. It has partnered with CLEAR for patient identification, according to AInvest. Among the listed benefits of the partnership are enhanced security:

“CLEAR1 meets NIST’s Identity Assurance Level 2 (IAL2) standards, a rare feat in the healthcare sector, ensuring robust protection against fraud.”

But is IAL2 that rare in healthcare?

Other vendors, such as Proof, ID.me, and Nametag certainly talk about it.

And frankly (if you ignore telehealth) the healthcare field is ripe for IAL3 implementation.

If you are a healthcare solution marketer, you’re NOT with CLEAR, and you’re angry that AInvest claims that IAL2 is “a rare feat” in healthcare…

Is your IAL2 healthcare solution hidden in the shadows? Imagen 4.

…then you need to get the word out about your solution.

And Bredemarket can help. Schedule a free meeting with me.

Stop losing prospects! Use Bredemarket content for tech marketers

Exercise Transparency (1/7)

Get ready for repurposing gone wild. This is the first of seven vendor suggestions I made in my Biometric Update guest post.

“Exercise transparency. Remember that some people are convinced that every piece of data collected by every biometric vendor is fed into a super-secret worldwide surveillance supercomputer maintained by shadowy forces. If you don’t educate your customers and their users on the truth—how data is shared, and how data is not shared—they will believe the lies.”

For example, many companies love to make money by selling your data. ID.me makes it very clear that it does not do this.

“ID.me will not sell, rent, or trade your Biometric Information, and after verification you may request we delete your Biometric Information.”

(Imagen 3)