Resharing old content can have surprising beneficial consequences.
It’s safe to assume that even though you are reading this Bredemarket blog post, you haven’t read all 2,000 posts I’ve written since 2020.
OK. I admit I had some help.
Regardless, there’s a lot of old valuable content in the Bredemarket archives, so I like to share it with new audiences via my social channels.
Especially the “deep cuts” that hardly anyone has seen.
But I’m not the only person that revives old things.
From Art to Al
In case you didn’t know this, Merv Griffin developed a game show called Jeopardy that was incredibly successful during its 11 year run on NBC from 1964 to 1975. Its host, Art Fleming, was permanently linked to the show as a result.
While an 11 year run is respectable, Merv wanted more. He tried to bring the show back a couple of times, each with host Art Fleming, but was unsuccessful.
Enter an up and coming song parodist named Weird Al Yankovic.
Weird Al decided to parody a popular Greg Kihn Band song that happened to be called “Jeopardy.” Yankovic’s parody was entitled “I Lost on Jeopardy,” and the music video was based on the old NBC version and featured Art Fleming himself, as well as Don Pardo.
As I previously noted, I’m prohibited from embedding this video in this blog post. You can find it here.
You won’t believe what happened next
The video was popular, and there are two different versions of the aftermath.
- Some say that the video’s success gave Merv the push he needed to sell a new syndicated version of Jeopardy. Rather than Fleming, this edition included a Canadian host named Alex Trebek. I understand the revival did fairly well.
- Others say that Merv had already sold the Trebek version of the show, so the video helped to publicize a show that was already in the works.
So is there a chance that my resharing of an old 2021 Bredemarket blog post will result in a 2026 wave of adulation? Maybe. It can’t hurt.
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