I could literally write between 2,800 and 3,200 words (geddit?) on this topic, but Sarah Greesonbach expressed the thought much more succinctly.
You’re not writing for whoever’s paying you. You’re writing for whoever’s paying THEM.
From https://twitter.com/AwYeahSarah/status/1519018665668132866
Actually, I did offer this comment when I reshared the tweet on various social media channels:
I like this perspective. $ (or € or whatever) always clarifies things.
From Facebook, Instagram, LinkedIn, and Twitter.
And now my WordPress readers can see Sarah’s thoughts also.