Coincidence again? I discussed something from long ago and found myself dealing with it today. Sort of. Prove me wrong.
I recently had occasion to refer to a year-old post that warned about authenticating online customers with knowledge based authentication. There is no guarantee that the person on the other end of the line is actually your customer.
“JOE’S ALCOHOL EMPORIUM: Evelyn, what types of alcohol do you prefer?
“EVELYN’S TEENAGE SON WHO KNOWS HER PASSWORD IS HIS BIRTHDATE: 200 proof, man! Let’s get wasted!”
His mom is gonna be so mad…
Meanwhile Steve Craig—formerly of PEAK IDV, now with Prove—is participating in the launch of a new podcast.
Its name?
100proof Powered by Prove.
Steve, should you double the proof to attract the drunken teenager crowd?
I guess not, since these aren’t Prove’s hungry people…I mean thirsty people.
But if you are in Prove’s…um…target audience, you will be (as LinkedIn says) excited and thrilled to learn that 100proof’s first guest is Steve Craig’s coworker Frances Zelazny, who has joined Prove as its General Manager of New Market Initiatives. Zelazny offers immense expertise in the identity industry. In fact we were coworkers for a few months at Safran, but she was on the other side of the impenetrable wall between MorphoTrust and MorphoTrak.
Join Steve and Frances today at 2pm Pacific Time on LinkedIn.
Bredemarket 