Bredemarket hasn’t sent a mass mailing lately.
Sure, I have a template for my current mailing, but it’s adjustable for each prospect. Rather than send it to everyone at once, I bring up the template one-by-one and tweak it to each individual prospect.
I definitely had to perform some tweaking when I started mailing some particular technology prospects.
I initially learned about these prospects via Ryn Bennett in the spring of 2024. These companies provide AI-enhanced proposal response software, and all strive to make the proposal process more efficient while improving accuracy.
Back in the spring of 2024 I had reached out to many of these prospects. I created a landing page specific to them, and I also created a presentation for the group. I subsequently adjusted this presentation for more general use.
And time passed.
And now it’s August 2025, and I’m reaching out to these prospects again. But not all of them; one company didn’t survive to the end of 2024.
But my marketing has evolved since spring 2024, and I make a big push for Bredemarket’s content-proposal-analysis service, or what I call a “CPA” service.
Here’s an excerpt from my August 2025 email template.
Bredemarket has helped over 20 firms solve the content problem:
- Compelling content creation: blog posts, case studies and testimonials, LinkedIn articles and posts, white papers. I’ve established firms’ positioning in the market and attracted prospects and sales.
- Winning proposal development: managing, writing, and editing services. I’ve won millions of dollars’ worth of proposals as a Bredemarket consultant and employee to several tech firms.
- Actionable analysis: Marketing, product, and competitive analyses. I’ve helped firms understand their strengths and weaknesses relative to the market.
But when emailed my spring 2024 proposal firm prospects, I made one slight edit.
My “CPA” became a “C_A,” and I removed the “Winning proposal development” bullet.
Because these prospects are never going to buy proposal services from me.
Not when they have their own AI-enhanced proposal response tools for proposal responses.
But I forgot to alter the logo at the end of the emails. Whoops.
But you don’t need to wait for me to email you. If you are a technology marketer that needs consulting help for content services, or analysis services…or even proposal services, set up a free meeting with Bredemarket.
Bredemarket 