Often I write my Bredemarket posts to target a specific audience. Technologists. Leaders of businesses in California’s Inland Empire. People who like wildebeests.
Well, this post series is specifically targeted to people who follow the LinkedIn showcase page Bredemarket Identity Firm Services. By the time you finish reading this post series, you may choose to follow the page also.
When people scan the posts on that LinkedIn showcase page, they’ll see that earlier in the year, I was posting infrequently, and then a few days ago I started posting all sorts of stuff on the page.
Why?
Well, there’s a story behind that.
Why I am like Charlton Heston, sort of
Charlton Heston (1923-2008) was a famous actor, and from his roles there were a number of lines that were associated with him.
One of the most famous ones is “Take your stinking paws off me, you damn dirty ape!” from Planet of the Apes.
But later in life he was associated with a line that wasn’t spoken on a movie set, but in the Charlotte (North Carolina) Convention Center. The line? “From my cold, dead hands.”
In this case Heston was talking about guns; he was giving a speech to the National Rifle Association.
But that “cold, dead hands” line can be applied to other things, as I did when I created the Bredemarket website about three years ago and created the “Writing, writing, writing” section of the “Who I Am” page.
I am John E. Bredehoft, and I have enjoyed writing for a while now.
And for a while I’ve been able to make a living at it. With the exception of my first jobs as a paperboy and a library assistant, every one of my positions has required some level of writing. Articles for my college newspaper. User manuals. Zines (in my previous brief foray into business, Gresham Press.) Requests for proposals. Responses to requests for proposal. Marketing requirements documents. And other documents that I’ll address a little bit later.
And when I wasn’t getting paid to write, I was writing for free. A college dorm newspaper, the Eastport Enquirer. Nearly a dozen personal blogs since 2003, a few of which are still running. Two professional blogs.
I guess I’m a “you can pry my keyboard out of my cold dead hands” type.
From “Who I Am.”
Yes, that’s me. A compulsion to write stuff.
My other compulsion
I also compulsively share stuff that other people have written, especially when it relates to a topic that interests me.
Such as identity.
I’ve told the basic story about how I created (or managed) online places where I could share stuff about identity. First at Motorola, then at MorphoTrak, then at IDEMIA. Then at Bredemarket: the aforementioned Bredemarket Identity Information Services LinkedIn showcase page (and Facebook group).
And I’ve told the basic story about how I created a fifth “identity information service,” this time for my then-new employer Incode Technologies.
But I didn’t tell the “behind the scenes” part about the creation.
I’ll tell that in Part Two.
Bredemarket 
3 Comments