CPA

Is your firm losing business because of lack of in-house content and marketing expertise?

Are you only handling the urgent items, but leaving the non-urgent but important items unfinished?

To find out how John E. Bredehoft of Bredemarket can increase your impact by serving as your “CPA” (Content-Proposal-Analysis marketing professional), schedule a “Free 30 minute content needs assessment” with me. Click below.

Why should you meet with Bredemarket?

I, John E. Bredehoft of Bredemarket, am a “CPA.”

Not a Certified Public Accountant.

A Content–Proposal–Analysis experienced questioning collaborative marketing professional.

Compelling CONTENT Creation

I have created (over) 22 types of content, including:

• Blog posts.
• Case studies.
• Data sheets.
• White papers.

The entire list of both external and internal content is listed in “The 22 (or more) Types of Content That Product Marketers Create.” (For more on internal content, see “Analysis,” below.)

Winning PROPOSAL Development

I have helped identity/biometric and technology firms submit proposals to governments and enterprises.

More details on my proposal services page.

Actionable ANALYSIS

I have performed analyses of markets, companies and competitors, products, and websites and social media.

See the list of internal content I have created in this blog post.

Why #id30and10

Perhaps you’ve seen me use the hashtag #id30and10. This represents:

• My 30 years in identity/biometrics and related technologies. For the story of my first day (and night) in the industry, read my October issue of “The Wildebeest Speaks.”
• My 10 years in product marketing, which doesn’t include my related experience in proposals and product management.

In short, I am the biometric product marketing expert.

Why I ask questions

Before I write a word, I work with you to make sure that I understand your needs. I start by asking seven important questions. This ensures the best possible deliverable.

The seven questions:

• Why?
• How?
• What?
• Goal?
• Benefits?
• Target Audience?
• Emotions?

I ask many more questions, but those are the seven most important ones. If you’d like more details on these seven questions, I wrote an e-book about them.

Why I collaborate with you

Once we’ve settled on the content, I create a draft and submit it for your review. We then iterate on the drafts and reviews until we have a final product. Again, this ensures the best possible deliverable.

How I provide services

I can provide pre-packaged services or bill you at an hourly rate.

My packages:

• Bredemarket 400 Short Writing Service (new text of approximately 400 to 600 words)
• Bredemarket 2800 Medium Writing Service (new text of approximately 2800 to 3200 words)
• Bredemarket 4444 Partner Retainer (embedded partner, set hours/month)

My hourly rate is $100/hour. If you seek someone who works for $0.10 a word, we’re not a match.

So let’s talk

Perhaps I can move your firm forward. If so, the form below is calling you.