Sometimes You Don’t Need, Or Want, Identity Assurance Level 3 (IAL3)

This post is specifically for firms that sell identity verification solutions at various identity assurance levels, or IALs.

I have written a post entitled “Identity Assurance Level 3 (IAL3): When Identity Assurance Level 2 (IAL2) Isn’t Good Enough.”

Which naturally implies that IAL3 is better than IAL2, because it’s more secure.

So why doesn’t EVERYONE use IAL3?

For the same reason that childrens’ piggy banks aren’t protected with multiple biometric modalities AND driver’s license authentication.

Kids don’t have driver’s licenses anyway. 

In the same vein, in-person or remote supervised identity proofing isn’t always necessary. If your business would lose customers by insisting upon IAL3, and you’re OK with assuming the financial risk, don’t do it.

Imagine if you had to get on a video chat and show your face and your driver’s license before EVERY Amazon purchase. Customers would go elsewhere. Amazon would go broke within days.

Which is why some identity firms promote IAL3, while others promote IAL2. (I won’t talk about the firms that promote IAL1.)

Whatever identity assurance level your prospects need, Bredemarket can help you create the content. Let’s talk about your specific needs.