If you read my Thursday morning post on brand archetypes, then you saw some analysis from Google Gemini. Here’s a small portion of it:
Here is a list of psychographic characteristics of your most likely buyer, the marketing leader at an identity, biometrics, or technology firm. These characteristics go beyond simple demographics and aim to uncover their motivations, challenges, and attitudes.
Career-Driven and Results-Oriented: They are primarily motivated by professional success. They need to demonstrate a positive ROI on their marketing budget and show tangible results in the form of lead generation, increased brand awareness, or successful product launches.
There are many more, but I’ll just deal with this one.
If you’re a marketing leader who needs to show tangible results, then how can Bredemarket help you?
Goals.
Whether you have general goals (“goals” is one of my seven questions) or specific key results, Bredemarket can tailor its services to help you achieve them.
And if you DON’T have specific goals or key results, we can create some meaningful ones together.
- How do you measure lead generation?
- How do you measure brand awareness?
- How do you measure the “success” of a product launch?
Schedule a free meeting with me and we can discuss these together. Then we’ll know where we’re going.
Bredemarket 