How should you react to my content marketing? And why?
I was contemplating (in a sage-like manner) the emotions I may want people to feel after they read a piece of my content.
The problem statement should inspire one or more negative emotions.
Perhaps FEAR.
Perhaps ANGER.
Likewise, the solution and/or the results statements should inspire one or more positive emotions.
Perhaps COMFORT.
Perhaps EMPOWERMENT.
Then I realized that the four words I selected formed the acronym “face.”
I think I can remember that.
Now I just need acronyms I can apply to the other six questions.
Those will empower ME.
Bredemarket 
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