Bredemarket occasionally gets pitches from people who want to write for the blog, or to link to something they’ve already written.
Most of these pitches are crap.
But I just received an excellent and relevant pitch from a PR coordinator. I won’t reproduce his pitch, though, because I don’t want to get sued.
Which in this case is a very distinct possibility.

Who is AdvoLogix?
The PR coordinator represents a company called AdvoLogix, and wanted me to reshare something his company had written.
My first question (of course) is why AdvoLogix exists.
We build and deliver technologies that help legal teams collaborate and grow.
From https://www.advologix.com/about-advologix/
The company provides legal software, resident on Salesforce, that addresses several areas:
- Matter Management
- Spend Management
- The Advologix Caster
- Integrations
Now I am not a lawyer, but I’m sure these terms mean something to lawyers. If you’re looking for these types of solutions, check the links above.
Why did AdvoLogix pitch me?
The PR coordinator had observed Bredemarket’s previous posts on artificial intelligence (excluding the one that I wrote after his pitch), and thought that AdvoLogix’s recent blog post on the same topic would be of interest to Bredemarket’s readers.
What does AdvoLogix say about using AI in the workplace?
AdvoLogix’s post is clear in its intent. It is entitled “9 Ways to Use AI in the Workplace.” The introduction to the post explains AdvoLogix’s position on the use of artificial intelligence.
Rather than replacing human professionals, AI applications take a complementary role in the workplace and improve overall efficiency. Here are nine actionable ways to use artificial intelligence, no matter your industry.
From https://www.advologix.com/ai-applications-business/
I won’t list ALL nine of the ways—I want you to go read the post, after all. But let me highlight one of them—not the first one, but the eighth one.
Individual entrepreneurs can also benefit from AI-driven technologies. Entrepreneurship requires great financial and personal risk, especially when starting a new business. Entrepreneurs must often invest in essential resources and engage with potential customers to build a brand from scratch. With AI tools, entrepreneurs can greatly limit risk by improving their organization and efficiency.
From https://www.advologix.com/ai-applications-business/
The AdvoLogix post then goes on to recommend specific ways that entrepreneurs can use artificial intelligence, including:
- AI shopping
- Use AI Chatbots for Customer Engagement
Regardless of how you feel about the use of AI in these areas, you should at least consider them as possible options.
Why did AdvoLogix write the post?
Obviously the company had a reason for writing the post, and for sharing the post with people like me (and like you).
AdvoLogix provides law firms, legal offices, and public agencies with advanced, cloud-based legal software solutions that address their actual needs.
Thanks to AI tools like Caster, AdvoLogix can provide your office with effective automation of data entry, invoicing, and other essential but time-consuming processes. Contact AdvoLogix to request a free demo of the industry’s best AI tools for law offices like yours.
From https://www.advologix.com/ai-applications-business/
So I’m not even going to provide a Bredemarket call to action, since AdvoLogix already provided its own. Good for AdvoLogix.
But what about Steven Schwartz?
The AdvoLogix post did not specifically reference Steven Schwartz, although the company stated that you should control the process yourself and not cede control to your artificial intelligence tool.
Something that Schwartz did not do.
Roberto Mata sued Avianca airlines for injuries he says he sustained from a serving cart while on the airline in 2019, claiming negligence by an employee. Steven Schwartz, an attorney with Levidow, Levidow & Oberman and licensed in New York for over three decades, handled Mata’s representation.
But at least six of the submitted cases by Schwartz as research for a brief “appear to be bogus judicial decisions with bogus quotes and bogus internal citations,” said Judge Kevin Castel of the Southern District of New York in an order….
In late April, Avianca’s lawyers from Condon & Forsyth penned a letter to Castel questioning the authenticity of the cases….
Among the purported cases: Varghese v. China South Airlines, Martinez v. Delta Airlines, Shaboon v. EgyptAir, Petersen v. Iran Air, Miller v. United Airlines, and Estate of Durden v. KLM Royal Dutch Airlines, all of which did not appear to exist to either the judge or defense, the filing said.
Schwartz, in an affidavit, said that he had never used ChatGPT as a legal research source prior to this case and, therefore, “was unaware of the possibility that its content could be false.” He accepted responsibility for not confirming the chatbot’s sources.
Schwartz is now facing a sanctions hearing on June 8.
From https://www.cnn.com/2023/05/27/business/chat-gpt-avianca-mata-lawyers/index.html
On that sanctions hearing date, Schwartz was mercilessly grilled by the judge. Later that month, the judge sanctioned and fined Schwartz and another lawyer.
In the end, you are responsible, not the tool you use.
By the way, Roberto Mata lost the case. Not because of his lawyers’ misuse of AI, but because the case was filed too late.
