I just ran across an excellent example of how a content marketing expert can raise fear, uncertainty, and doubt (FUD) in the mind of a prospect in the “consideration” phase.
These prospects need people to monitor their facilities and protect them against threats. In today’s world, it’s technically possible for facility monitoring professionals to work from anywhere, including their own homes.
Rapid Response Monitoring wants to discourage this.
Our preparation gives us the endurance to continuously provide professional monitoring services from within our hardened facilities. Since our founding, our choice has been to keep critical monitoring operations staff on-site. Monitoring from home provides lower-quality service (security issues/distractions). We believe you deserve more.
From https://www.rrms.com/in-facility-monitoring/
Now Rapid Response Monitoring writes a lot more about why its solution is better, and you can read those words here.
But what about pictures?
There is a relationship between words and pictures, with the most famous relationship expressed as “a picture is worth a thousand words.” (Artists may say that a picture is worth many more words.)
Take a look at Rapid Response Monitoring’s picture and see what this communicates to prospects in the consideration phase for facility monitoring services.
Bredemarket 